Though gold continues to be in vogue amongst women as well as investors, its general usage has definitely declined. Rising gold prices combined with the emergence of stylish imitation jewellery that look like genuine gold can be attributed to this trend. As is the case, gold jewellery, these days is gradually being replaced by imitation jewellery for every type of occasion. Gone are the days when diamond, valuable stones, gold and platinum were the only metals used to make jewellery. With changing trends, tastes and preferences of women has also undergone a drastic change. Nowadays style dominates everything else. Women today are conscious about their style and this rise of consciousness has been observed irrespective of geographical locations. Every woman: young, middle-aged, old alike, loves to dress up. They love to match jewellery with their attires. Hence fashion jewellery has created its own niche in the market. Fashion jewellery can be also termed as costume jewellery because of its cheap value. It can be found studded with either imitation or glass stones. The modern imitation jewellery promotes the concept of wearable and affordable jewellery. Today’s women prefer to possess variety of jewellery sets matching the costumes they wear on different occasions. This has popularized fashion jewellery which is made out of various inexpensive materials like terracotta jute chunky beads feather fabric plastic wood shells, glass, paper pulp, etc. These apart from being trendy are durable and affordable. Moreover women are very choosy about designs and when it comes to imitation jewellery, the choices are plenty.
Expensive jewellery might give you that social attention but wearing them every day to work is not the most sensible option. So, definitely the other option is imitation jewellery. They not only look good but also come with a variety of options. Every Indian and western outfit can be used along with fashionable jewellery without really going out of budget. They can be worn for daily use and not just for specific occasions and they are “eye-catchy”.
Women and jewellery co-exist and it is difficult to imagine either’s existence without the other. No woman can deny the lure of jewellery. It is even today that young to middle-aged women are crazy about jewellery. Women as compared to men are more art and fashion conscious and thus imitation jewellery will always be in vogue. As said there is definitely an inner connection between a woman and her jewellery which almost borders on the spiritual!